Category: reservations

Ford Bronco reservations surpass 150,000
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Ford Bronco reservations surpass 150,000

The reception to Bronco 2021 — Ford’s flagship series of 4×4 vehicles that were revealed earlier this month — surpassed expectations of the company’s most optimistic initial projections, CEO Jim Hackett said in an earnings call Thursday.  More than 150,000 customers have plunked down $100 to reserve a spot to order one of the vehicles,…

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