Category: rebrand

CBS All Access to rebrand to Paramount+, expand internationally in 2021
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CBS All Access to rebrand to Paramount+, expand internationally in 2021

Viacom-owned streaming service CBS All Access is becoming Paramount+, the company announced this morning. The name change, which will take place next year, aims to better reflect the expanded content lineup that has joined the service following the Viacom-CBS merger in 2019, including content from brands like BET, Comedy Central, MTV, Nickelodeon, Smithsonian Channel, TV…

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