Category: mom-and-pop

GGV Capital says mom-and-pop shops can boost e-commerce in emerging markets
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GGV Capital says mom-and-pop shops can boost e-commerce in emerging markets

Despite the rapid growth of e-commerce in India, Southeast Asia and other emerging markets, the vast majority of retail transactions there still happen offline in small stores that also serve as neighborhood hubs. The central role these stores play in their communities led GGV Capital to develop what the firm refers to as its mom-and-pop…

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