Category: Gauging

Gauging growth in the most challenging environment in decades
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Gauging growth in the most challenging environment in decades

Michael Whitmire, CPA Contributor Michael Whitmire, CPA, is co-founder and chief executive officer at Los Angeles-based FloQast, Inc., a developer of accounting close management software. Traditionally, measuring business success requires a greater understanding of your company’s go-to-market lifecycle, how customers engage with your product and the macro-dynamics of your market. But in the most challenging…

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Gauging email success, invite-only app launches and other growth tactics
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Gauging email success, invite-only app launches and other growth tactics

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, the growth marketing team that trains startups in advanced growth, helps you hire senior growth marketers, and finds you vetted growth agencies. He also writes at Julian.com. More posts by this contributor We’ve aggregated many of the world’s best growth marketers into one community. Twice…

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