Category: ceasing

Lyft is ceasing scooter operations in six cities and laying off 20 employees
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Lyft is ceasing scooter operations in six cities and laying off 20 employees

In an industry where unit economics and rider utilization are key to running a profitable business, perhaps it’s better to cut your losses early on. Lyft notified employees today that it’s pulling its scooters from six markets: Nashville, San Antonio, Atlanta, the Phoenix area, Dallas and Columbus. “We’re choosing to focus on the markets where…

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