March 2 is the planned launch date for SpaceX’s 20th ISS resupply mission, which is bringing the usual supplies and goodies, plus a payload of interesting experiments from partners and paying customers. And a big expansion to Europe’s Columbus Module. The most ridiculous has to be Adidas’s “BOOST in Space” effort. The company creates its…
Category: Adidas
An expensive experiment in global distribution has been abandoned by Adidas, which has announced that will close its robotic “Speedfactories” in Atlanta and Ansbach, Germany, within 6 months. The company sugar-coated the news with a promise to repurpose the technology used at its existing human-powered factories in Asia. The factories were established in 2016 (Ansbach)…
Popular Fortnite streamer Tyler “Ninja” Blevins reveals a new partnership deal with Adidas as traditional sports brands double up on eSports investments. | Source: (i) Photo by Johannes EISELE / AFP (ii) REUTERS / Andreas Gebert; Edited by CCN Despite questions surrounding the long-term viability and commercial ramifications of switching to Microsoft’s Mixer streaming platform…